Brand acceleration
We’ve developed a better way to operate CPG companies. The Noun brand model challenges the industry convention, providing greater flexibility and lower cost structures to efficiently accelerate brand growth. For every Noun brand, we prioritize and optimize roles and responsibilities with our partners. Our extensive experience with brand operations coupled with deep relationships across distribution & sales networks translate into a significant competitive advantage for our portfolio brands. The end result being a brand that can do more with less—making them more profitable, attractive and valuable.
Logistics
We make sure our manufacturing best aligns with our intended sales targets—evaluating hubs and spokes, concerning ourselves with LTL’s/3PL’s and how we potentially combine loads with other growing concerns. With logistics, details matter and these costs are critical to maintain and maximize every dollar of growth capital available as we launch our brands into the ever changing marketplace.
Manufacturing
Whether our brands are produced by facilities we own and operate or whether we rely on the expertise of co-manufacturers, we will shoulder-in to design the most cost effective approach that brings forward the intended quality and ensures our brands can scale to meet our future demand. Quality matters. Costs matter. Ability to scale matters. We bring deep experience to the table, ensuring our approach is successful.
Distribution
One size does not fit all. One strategy cannot be cut and pasted onto the next initiative. This rings more true than ever as the omni channel marketplace changes rapidly, forever altering the methodology around which we best find and cultivate our core consumer. Bricks and mortar, alternative channels, event marketing, convenience stores, hospitality, government commissaries, college campuses, food service, business campuses, mass, drug and club. Channels are converging. And becoming much noisier. With Noun Brands, we measure twice and cut once. We develop a strategy to identify the right channels, finding a method to protect our margins and cut through the noise to reach our core consumer.
Sales Horsepower
It starts with a world-class customer service department. Monitoring inventory levels. Tracking orders. Matching PO’s to A/R and giving customers the attention that they deserve is critical to supporting our sales process. From there, it comes down to experience. At Noun, our brands have team members with over 100 years, collectively, in managing and selling on behalf of successful CPG brands. We bring that experience to work every day. We think through the fastest path to success. We plan our approach. We execute. And we do so as cost effectively as possible, remembering that every dollar is precious to fuel future growth.